NEW YORK, NY — (June 2021)
— The Leading Hotels of the World’s celebrated loyalty program Leaders Club
is now free. Announced this week, the program has unveiled enhancements that include eliminating the fee-based component of the program and membership expiration.
By joining Leaders Club members receive exclusive benefits and a seamless travel experience across the portfolio’s more than 400 carefully curated hotels. This includes room upgrade opportunities, the chance to earn free nights, members-only savings and offers, on-property benefits, exclusive access to new hotels, and more.
“As signs of recovery emerge for the travel industry, we wanted to create a more seamless membership process, while continuing to deliver the benefits members have come to enjoy and expect from Leaders Club. By making the program complimentary more of our community is recognized and rewarded for their loyalty,” said Phil Koserowski, Senior Vice President and Chief Marketing Officer at The Leading Hotels of the World. “Our loyalty program provides a club for curious travelers who value staying at independent luxury properties and connects them with like-minded individuals and hoteliers. It celebrates individuality and rewards guests for choosing the uncommon path. We look forward to welcoming more curious travelers to the club as travel demand returns.”
A Continuation of What Members Love
Review all program benefits at www.lhw.com/leaders-club/benefits
(NEW!) Leaders Club is Now Complimentary:
Say hello to more travel, and goodbye to Leaders Club fees. The USD 175 annual program cost has been eliminated. New and current members can take advantage of the program’s members-only benefits that have not been changed.
(NEW!) Membership Doesn’t Expire:
As long as a member keeps traveling with Leading Hotels their membership will not expire, and neither will the points they accrued. Annual membership renewals have also been removed to simplify the process for members.
Earn Towards Free Nights:
Members accrue 1 Leaders Club point per 1 USD spent, on up to three rooms per reservation. Free nights start at around 4,000 points and there are numerous Leaders Club points promotional offerings throughout the year that members can take advantage of.
Greater Loyalty Brings Richer Benefits:
After a member spends USD 5,000 on qualifying stays, they are automatically upgraded to Leaders Club Sterling level. This unlocks 5 pre-arrival upgrades annually, as well as a one-time five percent annual points bonus on their qualifying annual spend in the previous membership year. Opportunities for further recognition and richer rewards will be available for Leaders Club’s most loyal members.
Upgrade Your Stay:
Guests can arrive at a Leading Hotel knowing an upgraded room awaits. Club members will continue to receive one confirmed pre-arrival upgrade annually after a completed first paid stay and Sterling members will receive five confirmed pre-arrival upgrades annually.
On-property benefits start from day one of membership and include daily continental breakfast for two, upgrade priority upon arrival, early check-in and late check-out considerations, and complimentary in-room Wi-Fi.
Members Only Savings:
Members have exclusive access to seasonal sales and the lowest available rates, along with special opportunities to preview Leading’s newest hotels. Save up to 20 percent on the best available room rates by booking the “Leaders Club Exclusive Offer” that also includes a Flexible Cancellation policy with a 72-hour cancelation window prior to arrival with no penalty.
To join Leaders Club, visit LHW.com
or call a Leading Hotels Worldwide Reservation and Service Center, or contact a local travel agent.
About The Leading Hotels of the World, Ltd. (LHW)
Comprised of more than 400 hotels in over 80 countries, LHW is the largest collection of independent luxury hotels. In 1928, 38 independent hoteliers came together to create LHW. Since then, the Company has carefully curated distinctive hotels, resorts, inns, chalets, villas, and safari camps from the snow-capped Alps of Europe to the African veldt, to share them with adventurous souls who seek the remarkably uncommon. The LHW community is filled of exceptional individuals, united by a passion for the surprising discoveries and details that come with every experience. LHW hoteliers are artisans of hospitality whose expertise, commitment to excellence, and individual flair allows them to create story-worthy moments for their guests. And it is these authentic, individualized experiences combined with the warm hospitality and high-touch service they provide that keeps discerning travelers returning again and again. LHW’s collection covers the globe and promises a broad range of destinations and uncommon experiences, enhanced by LHW’s tiered guest loyalty program Leaders Club. From converted former palaces, and countryside retreats run by the same families for generations, to gleaming skyscrapers in dynamic urban centers, serene private island escapes, glamorous tented camps – and beyond – explore, find inspiration, and experience unforgettable travel moments. For more information visit: www.lhw.com
, Facebook at @LeadingHotels
, Twitter at @LeadingHotels
and Instagram @leadinghotelsoftheworld